PROPEGY IS AN ETHICAL MARKETING AGENCY
For business owners who want to feel good about the good they can do.
With strategies that honor your core values.
our values:
honesty
respect
ambition
humility
We like to think of marketing strategy as a roadmap
Offering direction and choice, we help clients develop data-informed (and values-driven) marketing strategies that leave customers feeling empowered and excited about the journey ahead.
Our methodology is trauma-informed and driven by compassion and a desire to put the humanity of the business first, creating space for service providers to sell in a way that feels comfortable and aligned with their identity and values.
Meet the Team
Haley Johnson
Founder
Alicia DiGiovanni
Copywriter & Content Manager
Steph Corrigan
Creative Director
About Haley
Based in Philly (and tragically allergic to cheesesteak), Haley is a trauma-informed marketing strategist and copywriter who is obsessed with market research.
After studying sociology in undergrad failed to result in any lucrative job offers (you were right, dad), Haley founded Propegy® to leverage her love of research in a new industry: Marketing.
Now armed with an MS in Strategic Marketing and Advertising (“finally, something useful!” – her dad, probably) and the better part of a decade’s worth of experience supporting clients across industries, Haley is here to take the marketing industry by storm – helping values-driven business owners create ethical marketing strategies that mean something.
When she’s not working with clients or ranting about online business buzzwords you can find Haley playing with her pitbull, Roxy, rewatching Vanderpump Rules, or starting another craft project that will likely never be finished (sometimes all at the same time!).
